The term “Personal Information” means information that identifies you as an individual, including your name, address, email address, telephone number, age, weight, and gender. We may ask you to submit Personal Information at various places on our Website, including by providing Registration Data, subscribing to a newsletter, or submitting feedback. ShapeFit also stores the information you enter about foods, activities, goals, and all other information collected in our online forms.
Posts submitted to the Community Pages are not confidential and may be viewed by other users and the general public.
Non-Personally Identifying Information
We may also collect information automatically about the use of the Website, through, for example, “cookies” or “IP addresses” (as described below). ShapeFit also archives log files and uses non-personally identifying information in aggregate form to detect errors with the Website, identify security issues, build higher quality, more useful online services by performing statistical analyses of the collective characteristics and behavior of ShapeFit users, and measure demographics and interests in connection with specific areas of the Website. We may provide such statistical data to our advertisers, affiliates and other current and potential business partners. For example, we may inform these third parties as to the number of people who have seen and clicked on links to their websites. We also use such data to create a more enjoyable experience for our users, for example, to assist in selecting content and advertisers featured on specific channels, pages and site areas based on your general likes and dislikes.
Use of Contractors and Service Providers
ShapeFit uses third parties (including contractors and service providers) to help with certain aspects of its operations, which may require disclosure of your Personal Information to them. For example, ShapeFit may use a third party to communicate with you (via telephone, email, or letter) about our services, to send information to you, to host the Website and related databases, and to perform other work that we may choose to outsource. ShapeFit requires these third parties to use your Personal Information only as necessary to perform the services they are asked to perform.
The ads appearing on the Website are delivered to you by a third party. Information about your visits to the Website, such as the number of times you have viewed an ad, and your age, weight, gender, goals and region may be used to tailor the ads that are served to you. ShapeFit does not share your name or email address with advertisers, unless you specifically select to share information to receive an offer. In the course of serving advertisements to the Website, third party advertisers may also place cookies on your computer. However, if you do not wish to receive cookies, or want to be notified of when they are placed, your browser may permit you to do so. For more information about how to “opt-out” of receiving emails or third party offers, please email us at email@example.com for further details.
We use industry-standard measures to protect the Personal Information you share with us from unauthorized access or disclosure. However, you should know that no company, including ShapeFit, can fully eliminate security or other risks associated with the possession of Personal Information. For example, we may be legally required to disclose information to the government or third parties under certain circumstances, or third parties may unlawfully intercept or access transmissions or private communications. You are responsible for maintaining the confidentiality of your login information and password.
If you have a question or comment about the ShapeFit site or a request to correct or delete your Personal Information, please contact us at firstname.lastname@example.org. We will use commercially reasonable efforts to fulfill your request in a timely manner. However, please be aware that even if ShapeFit deletes such Personal Information from its ‘live’ databases, such information may still be stored on other databases (including those kept for archival purposes).